Promoting the Texas Reading Club 2003
The Texas Reading Club is designed to encourage youth to read for
pleasure and to promote library usage.
A statewide theme is selected each year that emphasizes ways in
which reading expands young minds and encourages children to use
their imaginations. It also reminds young people that reading can
be great fun.
A handbook is created each year to aid in planning and programming,
and the handbook, along with posters, reading logs, bookmarks, and
certificates are offered by the Texas State Library to encourage
participation and support of this important program.
The 2003 Texas Reading Club theme is "Mission Possible: Spy
a Book!". Now is the time to order your reading club materials
for 2003!
Go
to the Texas Reading Club 2003 home page
Almost 700 Texas libraries hosted creative summer reading programs
for their communities during the 2002 Texas Reading Club "Read
Across Texas!".
Learn what some
Texas libraries did during the Texas Reading Club in 2002
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It's not too early to begin planning your programming
for 2003!
Getting the Word Out
Announce your programming within the community
1. Issue a press release to your local media - coming
soon
2. We will ask Governor Rick Perry to once again proclaim
a day in early June as Texas Reading Club Day. We will post his
resolution here when it becomes available. Print the proclamation
and post it in a prominent place within the library. Send a copy
to your local newspaper along with a letter from you describing
the importance of reading bewteen school years.
3. Contact local organizations that serve children and tell
them about your programming: churches, day care centers, schools,
WIC offices, pediatricians, etc.
4. Use the "Mission Possible: Spy a Book!" clipart
in your library's promotional materials relating to the summer reading
program.
Texas
Reading Club 2003 clipart by G. Brian Karas
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Additional Resources for Marketing the
Texas Reading Club
2003
Texas Reading Club Manual: Marketing, Cooperation, and PR
- coming soon
Marketing
the Texas Reading Club: A Guide to Youth Services Specialists
This 1993 manual includes everything from determining your audience
to evaluating your reading club success.
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Document your success!
Maintain a file documenting the benefits your programming has brought
to your patrons. Take photographs! Record instances in which patrons'
needs were met as a result of your summer programming. Record patron
comments about the library's services.
Send copies of your success stories, including photographs, to
the Public Information Office. The State Library can help you get
the word out.
A note on photographs: Be sure to write the date, location/event,
and any names of individuals on the backs of photographs. If possible,
please get permission from any individuals in the photos before
sending them to the State Library. Ask the individuals to sign a
photo release form so that the State Library can publish the photos
on our Web site and in printed publications.
Download
the photo release form (requires Adobe Acrobat Reader, a free
plug-in)
Public Information Office
Texas State Library and Archives Commission
PO Box 12927
Austin, TX 78711
Email the
Public Information Office
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