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A note to my colleagues...The Texas State Library has been involved with Reading Club activities since 1958. The earliest statewide efforts were demonstration projects featuring special programs for children and teenagers designed to encourage reading for pleasure. Since 1975, the State Library has provided theme related materials to libraries across Texas to help make local Reading Clubs colorful, appealing, and successful. Materials from the State Library have continued to promote the pleasure of reading while emphasizing a flexibility of design that has allowed for a tremendous amount of freedom in implementation. Local libraries and librarians have responded to this freedom with tremendous energy and creativity. The purpose of this manual is neither to restrict your flexibility nor limit your freedom. This manual is not a compilation of checklists and surefire recipes for success. Rather, it is an attempt to expand your thinking, to maximize your intellectual input and creative response. The marketing focus outlined in this manual will help you customize the Reading Club for your community while keeping the children you serve the focal point of your efforts. I wish you a successful Reading Club, this and every year. I wish the children you server, your customers, a lifetime of reading pleasure. I know you will extend every effort to make this year's Reading Club the beginning of that pleasure. My confidence in you is exceeded only by my willingness to applaud your success! Viki Ash-Geisler |
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